CLIENT : FREDA CAPITAL PARTNERS
SERVICES : VISUAL IDENTITY, LOGO DESIGN 
YEAR : 2022



Based off the name “Alfreda” meaning ‘peace‘ in German, 
investing firm Freda Capital looked to create a strong and welcoming logo 
for it’s new brand, an identity that would symbolize a new beginning taking off.

















︎︎︎
















Final Logo Design Concept



Final Logo With Tagline 




Second Logo Design Concept








.     






Business Card Designs