CLIENT : FREDA CAPITAL PARTNERS
SERVICES : VISUAL IDENTITY, LOGO DESIGN, BUSINESS CARD
YEAR : 2022
Based off the name “Alfreda” meaning ‘peace‘ in German, investing firm Freda Capital looked to create a strong and welcoming logo for it’s new brand, an identity that would symbolize a new beginning taking off.
Moodboard
Final Logo Design Concept
Final Logo With Tagline


Second Logo Design Concept

Business Card Designs
.
![]()
![]()

